The Lagos state government says its economy generated over
$71.6 million from the tourism, hospitality, and entertainment sectors during
the 2024 ‘Detty December’.
Idris Aregbe, special adviser to Babajide Sanwo-Olu, Lagos
governor, on tourism, arts, and culture, disclosed the figures during a weekend
review of the Detty December 2024/2025 report by MO Africa Consulting.
‘Detty December’ is a season of festivities where Nigerians,
particularly those in the diaspora, return home to celebrate with family and
friends.
Aregbe said Lagos hosted an array of spectacular events that
attracted massive crowds while showcasing Nigeria’s rich cultural heritage.
He said that last year, hotels in Lagos generated over $44
million in revenue, while short-let apartments contributed $13 million to the
state’s revenue.
Aregbe said the festivities not only enriched the cultural
landscape of Lagos but also had a significant economic impact.
“Tourism remains a vital driver of economic growth and
cultural preservation for Lagos State, with the ‘Ember’ season playing a key
role,” he said.
“This season represents a period of unity, vibrancy, and celebration,
fuelled by the dynamic spirit of Lagosians.
“From enterprising artisans in local markets to creative
entrepreneurs shaping the entertainment and tourism sectors, the resilience and
ingenuity of Lagos people lie at the heart of its success.
“The participation of residents, alongside visitors from
other states, has been fundamental in establishing Lagos as a cultural and
tourism hub.
“As a government that listens and welcomes innovative ideas
and collaborations, the insights from this season will be carefully studied,
with key lessons factored into the 2025 Lagos Tourism is Rising campaign.
“As we reflect on these successes, we look forward to
building on this momentum, creating more opportunities for Lagosians, and
ensuring our city.
“As Lagos looks ahead to 2025 with the ‘Lagos Tourism is
Rising’ campaign, the goal remains clear: to build on this momentum, celebrate
our cultural richness, and solidify Lagos as a beacon of tourism, culture, and
economic excellence.”
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