Social media giant, X (formerly known as Twitter), has begun
its monthly advert revenue payment scheme for verified content creators.
The revenue disbursement commenced in
the early hours of Tuesday.
The development comes six months after Elon Musk, the owner
of X, said revenue made from adverts will be shared only with creators whose
posts receive adverts in their reply threads.
Musk had said only the content creators who are subscribers
to Twitter Blue will benefit from the scheme.
Twitter Blue represents account holders who pay an $8
monthly subscription.
On Tuesday, it was observed that the hashtag ‘Twitter
Blue’ trended at the top spot on X with over 489,000 posts, documenting
receipts of the beneficiaries of the cash payout.
Here are some reactions from users who received payments.
ELON ! ALL SHALLIPOPI SONGS SLAP NOW! 😂 pic.twitter.com/8wBwYpfGe9
— Prom Prom🌚 (@effizzzyy) August 8, 2023
Twitter blue was worth it imo. pic.twitter.com/cPRs0fMqKt
— Ramen (@CoconutShawarma) August 8, 2023
Woke up to receive alert, Thank you Elon ❤️ pic.twitter.com/4C43CAIvqe
— 𝔸b𝕒𝕫𝕫 (@abazwhyllzz) August 8, 2023
Elon Musk is the GOAT pic.twitter.com/2vcVcWFufd
— Mr Black⁛ (@MrBlackOG) August 8, 2023
Elon Musk, shey you dey whine me like this?
— A Distinguished Field Marshal ⚡️ (@General_Oluchi) August 8, 2023
I don get alert for Twitter ad revenue.
Elon Musk, thank you o! pic.twitter.com/Eb4ZOWnl7q
Following the payments, it was observed that some users, who
hitherto did not subscribe to Twitter Blue, are reconsidering their decision by
making attempts to pay for the blue verified checkmark.
While this initiative becomes another revenue-generating
opportunity for the content creation ecosystem; it is believed that it is also
a strategy for Musk to make more money as users would want to subscribe to
Twitter Blue to be eligible for the next round of payment.
Elon you should have forced me to get Twitter blue by all means pic.twitter.com/0opgimSyDn
— TREY (@Deji_mide) August 8, 2023
vv7m impressions in June
— jahboi (@jah_boy01) August 8, 2023
3.9m impressions July
2.35m already in august
Make e complete first then I subscribe to twitter blue and take my money 😭 pic.twitter.com/L195TRrGrw
Sometimes being stingy is not good. If i had signed up for this Twitter blue badge by this time i will be enjoying this money some 😭🥺 pic.twitter.com/8QVtfvs7lq
— KWESI PLUG 🇬🇭✌️💪 (@Kwesi_Plug) August 8, 2023
HOW TO BENEFIT FROM
THE REVENUE
To be eligible for the new monetisation program on X, users
are first required to subscribe to Twitter Blue for $8.
After which, such users must amass more than 5 million tweet
impressions monthly for the preceding three months.
Musk had confirmed that the first round of payouts,
totalling $5 million and cumulative from February onwards, would be processed
through Stripe.
He encouraged users to pursue the coveted blue verification tick, adding that verified users could potentially earn substantial monthly sums, potentially amounting to thousands of dollars.
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