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TRENDING: Nigerian influencers hail Elon Musk after receiving payment from X

 


Social media giant, X (formerly known as Twitter), has begun its monthly advert revenue payment scheme for verified content creators.

 

The revenue disbursement commenced in the early hours of Tuesday.

 

The development comes six months after Elon Musk, the owner of X, said revenue made from adverts will be shared only with creators whose posts receive adverts in their reply threads.

 

Musk had said only the content creators who are subscribers to Twitter Blue will benefit from the scheme.

 

Twitter Blue represents account holders who pay an $8 monthly subscription.

 

On Tuesday, it was observed that the hashtag ‘Twitter Blue’ trended at the top spot on X with over 489,000 posts, documenting receipts of the beneficiaries of the cash payout.

 

Here are some reactions from users who received payments.


Following the payments, it was observed that some users, who hitherto did not subscribe to Twitter Blue, are reconsidering their decision by making attempts to pay for the blue verified checkmark.

 

While this initiative becomes another revenue-generating opportunity for the content creation ecosystem; it is believed that it is also a strategy for Musk to make more money as users would want to subscribe to Twitter Blue to be eligible for the next round of payment.

  

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HOW TO BENEFIT FROM THE REVENUE

 

To be eligible for the new monetisation program on X, users are first required to subscribe to Twitter Blue for $8.

 

After which, such users must amass more than 5 million tweet impressions monthly for the preceding three months.

 

Musk had confirmed that the first round of payouts, totalling $5 million and cumulative from February onwards, would be processed through Stripe.

 

He encouraged users to pursue the coveted blue verification tick, adding that verified users could potentially earn substantial monthly sums, potentially amounting to thousands of dollars. 

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