A total of 124 ambassadors and heads of international
organisations based in Geneva have criticised some Swiss newspapers for
describing Ngozi Okonjo-Iweala as a “66-year-old Nigerian grandmother”.
At least three Swiss newspapers — Luzerner Zeitung, Aargauer Zeitung and St.
Galler Tagblatt — primarily described Okonjo-Iweala as a grandmother following
her announcement as the director-general of the World Trade Organisation.
“This Grandmother will become the new boss of WTO,” the
headline of a report by Luzerner Zeitung read.
The article was published in the online and print version of the newspaper.
In a tweet on Friday, Elisabeth Tichy-Fisslberger, premanent
representative of Austria to the United Nations and other international
organizations in Geneva, said ambassadors and heads of international
organizations sent a letter to the editors of the newspapers over the article.
124 Ambassadors and Heads of International Organisations in Geneva sent a letter to the editors of the newspapers which had introduced the new WTO Chief by the title „This grandmother will head the WTO“. pic.twitter.com/d7YGjoojS4
— Elisabeth Tichy-Fisslberger (@tichy_e) February 26, 2021
Tichy-Fisslberger shared a copy of the letter, which
described the publication as demeaning to Okonjo-Iweala and the WTO.
The ambassadors called for a balanced and objective report
reflecting the WTO DG’s qualifications.
“The title you found appropriate to choose for your report
on the new Director-General of the World Trade Organisation; ‘This grandmother
will head the WTO’ landed you with a wave of outrage in various social media,”
the letter reads.
“The latter had the merit of spreading a set of information
not contained in your article about Dr. Ngozi Okonjo Iweala, the first woman
and first African at the head of the WTO, and the stellar career which had led
her from universities like Harvard and the Massachusetts Institute for
Technology to the executive floor of the World Bank. She served twice as the
Minister of Finance of her country Nigeria and once as the Foreign Minister.
“None of this could be found in your article whose title
sounded implicitly demeaning both for Dr. Ngozi Okonjo Iweala and — in the
process -the WTO itself.
“As readers of your article we were wondering what kind of
information policy might have inspired this kind of presentation: Is a title
qualifying a lady in a somewhat derogatory way as “grandmother” really a better
eye-catcher than advertising an exceptional female career? How many domestic
male politicians might feel that an article qualifying them — even though
truthfully — as “grandfathers” without, however, mentioning any further
qualifications, does justice to their “profile”?
“One might add some more questions, e.g.: do you consider it
a useful support to Switzerland’s very committed international headquarters
policy to present international personalities in rather pejorative or
belittling terms?”
The ambassadors advised the newspapers to adopt a balanced
and objective style of reporting in the future.
Okonjo-Iweala won a majority of the vote from member
countries during the voting process.
Her candidature was opposed by the US under Donald Trump’s leadership; a position that changed with Joe Biden’s election.
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